Tuesday 18 November 2014

Amar Nizor Startup!




I literally believe only thing that is left in "Earth" without "Art" is "Eh....". As Angel Haze rightly says , "The true artistic expression lies in conveying emotions", art and expression go hand in hand. There was an Era where art was appreciated, but today is the era where art is marketed, bargained and sold out. 
Every dream needs a canvas, for Beethoven the canvas was silence, for Shakespeare it was the stage and for Maharnav Gogoi and team from Guwahati,  it's their plain blank Tee shirts, where they narrate stories. The busy G.S Road, Guwahati is the habitat of these artistic goons. Currently a part of three independent startups, they are our very own creative krantikaris whose story deserves to be told and heard.


Maharnav, has he introduces himself, is a serial entrepreneur, a top-notch quizzer and a friend to almost everyone he comes across!! Joining him is his College junior Jayanta, and together they created NEway Ventures. NEway ventures has three subsidiaries, Poptales, SevenTales and Get your ID.

Poptales ( www.poptales.in)  grew in very much line of a Online store which dealt in Caricatured Tees . They took it a step forward to open out retail outlets for the same. Though Poptales was not a new concept in India, their Marketing strategies nailed it, making them a forerunner in North-East India's T-shirt business. Seeing the rising demand of Folk centric  attire, they intelligently launched SevenTales, a whole new brand specially designed  to cater the market of North-East folk endorsed Caricatured Tees.  They started operating both offline (With Store outlets) and online (through E-commerce) and within a year Poptales & SevenTales managed to make a stark appeal to  it "100% POP-CULTURE" Fans. From the house of NEways also come out Get Your Id, which deals in bulk customized merchandise.  

In a age where North-East is facing Individuality crisis in Pan India, these artistic goons are giving us chance to celebrate our individuality. Guwahati is definitely not a start-up friendly city, but their steps is definitely turning. They have understood the rule of the game, Bigger the Challenges, Better is the opportunity. 








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Celebrate the Creative Revolution with The Creative Krantikari!!


Monday 17 November 2014

The Poetess with a Guitar....


She came, she played and she won our hearts. Our Lady is unrestricted, fearless, passionate and a mistress of small strings. Musicians are the smartest creature alive, and when you see someone like Arabhy Surendran, you really believe it. In a short period of Joining the legend Baiju Dharmajan in his alternate project, she has evolved herself to a poet with her fingers rhyming themselves with the guitar creating magic. 

Success doesn't come to wannabes. The instance of people, citing  Indian Education (Specially Engineering) to be a big deterrent to creativity has been recited numerous times. But this girl proves it all wrong. With her "cut the crap & go get it" attitude she is an inspiration for all. Her story is totally that of a Motivational Bollywood drama 

Her childhood was as normal as ours, with big dreams to conquer the universe , to be an Aerospace engineer, to be  a rockstar on stage. Just dreams of normal kid. But what individualized her was that she was a performer. You see rare examples of people who actually accomplished their childhood dreams. Arabhy is one of this rarest kind who did it all right. 

"I always wanted to perform for massive crowds.. and I always wanted to become an aerospace engineer. I made these 2 choices from the start. No going back in either. Since 10 years old I've been dreaming of both" says Arabhy, when asked about her childhood aspirations. A average grade, with 4 placement offers will be a dream run for any engineering grad, but not her. She chose to fulfill her creative appetite and rejected her job offers. She is now pursuing her Masters , so that she can develop herself in Aerodynamics design and also joined Baiju Dharmajan Syndicate to live her dreams. She actually teaches us the values of being focused and hardworking. 

"Arabhy" her name, literally implies to a Raga, a Emotion associated is devotion(Not that she has anything to do with it). Her music journey began very much for the love of Marlin Manson. The abstract music of GnR, Pantera, Megadeth, Sum41,and specially Pink Floyd (Yeah!! she is a Floyd fan too) managed to influence her at a very early age. Her 1st stage performance was when she was 8th garder and that too a guitar solo.   But the most interesting part remains, she is a self-taught guitarist. Yes, you read that right!! This ardent instrumentalist learned all the guitar she knows by herself. 



"Well parents always against this. I keep them at bay because I'm studying too. Crisis was mainly either insults or over praising because of my gender. And getting along with people in general because of tastes. My friends are not fans of metal or rock . More like disco heads. So we keep fighting all the time . You know how defensive we get when someone calls metal noise." she continues her narration with that undying zeal in her.

"Log kya kahenge" , "fitting into Society" , "Parent's complains" blah blah blah... these excuses ain't for her, as she is braving almost anything, but not compromising her passions.

When asked about the reason for her inclination towards Rock, she replies "Well we are very averse to rules and regulations. And the majority of people who are on the scene are youngsters. Rebellion is in everyone's head . Let it be for the right or wrong. rock kinda fuels this. A carefree state of being at all times. Rock was a revolution and a culture because it set everyone free." Now that is something arguable.

So what should a engineer do to be successful, to be known, to be self-satisfied?

Arabhy has got a simple answer " Do Whatever floats your boat"








Thank you for reading!! Leave your valuable comments below. 

If you got a story to tell, a idea to share you are most welcome to get connected to me 

Celebrate the Creative Revolution with The Creative Krantikari!!